This is some news for men...Haha my hubby was grinning like a hyena when he read this piece of news...
Playboy magazine is launching in the Philippines next month and will be targeting mature men who like well-written articles and tasteful photographs of semi-nude women.
Playboy magazine is launching in the Philippines next month and will be targeting mature men who like well-written articles and tasteful photographs of semi-nude women.
"Maxim and FHM are called laddy magazines. We can be called a Dad magazine," Beting Laygo Dolor, Playboy Philippines editor said.
Playboy Philippines will be targeted to a more mature market, Filipino men, 30 and above and there will be no full frontal nudity.
Mens' magazines with risque photos are already sold in the Philippines, which despite being a largely Catholic country has a macho culture that. Although rural areas are more conservative, Manila and other large cities have a relaxed attitude to sex.
The said country editor mentioned that the religion's values had influenced the decision not to go for a raunchier lo for the magazine.
The said country editor mentioned that the religion's values had influenced the decision not to go for a raunchier lo for the magazine.
Founded in 1953, Playboy has some 20 local editions around the world that cater to local taste rather than simply exporting and translating its U.S. content.
The magazine will be sold across the Philippines at a cost of 199 pesos ($4.76) and 70 percent of the content will be local.
Playboy's first edition in Indonesia in 2006 sparked protests although it had no nudity and less flesh visible in the issue than many other magazines on sale in the world's most populous Muslim country. Its editor was cleared of distributing indecent pictures last year.
Dolor said he didn't expect any uproar when his magazine hits the news stands on April 3.
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